Aylab Introduces Smart Targeting for Web3 User Acquisition
Aylab Introduces Smart Targeting for Web3 User Acquisition
🎯 Your Airdrops Are Broken
Aylab has developed a solution to address the common failure of Web3 campaigns that typically attract bots and low-value users. Their platform analyzes on-chain data across major L1s and L2s, examining:
- Wallet age & activity patterns
- Transaction volume & gas usage
- DeFi, NFT, and DAO participation
- Risk scoring for Sybil detection
The system can differentiate between genuine users and airdrop farmers, enabling targeted campaigns for specific user segments like top bridgers or active NFT minters. Performance tracking focuses on meaningful on-chain outcomes such as staking, bridging, and referrals.
Key differentiator: Aylab's approach uses wallet behavior data instead of traditional Web2 metrics, enabling precise targeting of high-value users.
Why don’t traditional ads work for Web3? Google & Facebook ads dominate Web2, but in Web3 they fall flat. Here’s why (and how Aylab fixes it):
Web3 growth shouldn’t rely on walled gardens like Google & Meta. Aylab bring transparent, AI-driven user acquisition pay for real outcomes, not empty clicks. 🔹 Verified users 🔹 Onchain transparency 🔹 Monetized user data Web3 marketing, redefined.
Aylab Development Roadmap: Powering the Future of Web3 Growth Aylab is the largest Web3 growth partner & the biggest multi-chain Web3 ads platform scaling projects with real users, real transactions, and real impact. Let’s dive into Aylab roadmap! 👇
Most Web3 campaigns fail because they attract bots, airdrop hunters, and low-quality users. Here’s how Aylab helps protocols target real, high-value users based on wallet activity, transaction history & behavioral signals: 🧵
Web2 Ads = Centralized platforms (Google, FB), data harvesting, intrusive targeting. Web3 Ads = Decentralized, privacy-first, user-owned data, and you earn from engagement. Web3 flips the script: Privacy + Transparency + Rewards > Exploitation.
Big news! Aylab has successfully integrated @Wormhole Queries, bringing onchain transparency to decentralized, AI-driven marketing. It's time to say goodbye to Web2 walled companies hoarding data & charging tolls with no outcomes. There have been 25 million verified Wormhole
Why Web3 growth is fundamentally broken — and how we’re fixing it @Aylab_io. A thread for founders, marketers, and builders who are tired of throwing tokens into a black hole.🧵🪡
Aylab Traffic Loop powers Web3 growth, including decentralized finance. Our smart contract-driven ad network boosts user acquisition, retention, and wallet activations for DeFi projects like @CryptoRubic and more. You'll see higher engagement and cross-chain adoption with our
🧵🪡Web2 growth hacks don’t work in Web3. No cookies. No pixels. No installs. Just wallets, chains, and vibes. Here’s how @Aylab_io is helping Sui & Lamina1 scale real users with on-chain performance marketing:
“Web3 ads don’t work.” Wrong. You’re just using them like it’s 2021. At Aylab, we’ve cracked the code. Let’s talk traction, targeting & truth.👇
Aylab Aims Higher with Web3 Gaming and Smart Contract Ads
Aylab continues to expand its Web3 gaming ecosystem with impressive metrics: - 5M+ downloads across Gamifly-published games - 2.5M unique active wallets - 50M+ on-chain transactions delivered to major partners including Base, Mantle, OpBNB, and SKALE The company is launching **Aylab Traffic Loop**, a new network that will integrate smart contract-based advertisements into non-Aylab mobile games. This expansion aims to help Web3 projects and advertisers acquire users directly through gaming channels.
Rising Star 2024 Event Highlights Web3 Marketing Challenges
Key takeaways from the Rising Star 2024 event hosted by Xangle: - **Web3 Marketing Evolution**: The sector needs more sophisticated marketing approaches, particularly for gaming, DeFi, wallets, and blockchain projects operating with limited resources. - **Current Challenges**: * Excessive spending on ineffective campaigns * Poor tracking mechanisms * Misaligned target audience identification - **Solution Focus**: Implementation of first-party data targeting systems to match Web2 marketing standards. The event emphasized the critical need for efficient user acquisition strategies at scale while maintaining cost-effectiveness.
Aylab Launches Free Tracking Platform and Reaches TikTok Milestone
Aylab has introduced a free tracking platform to help maximize advertising ROI. The platform offers: - Unlimited tracking - Comprehensive click tracking - Estimated impressions - Live insights Users can access this service at no cost by signing up on https://aylab.io/ and navigating to the UTM Management Section. In other news, Aylab's TikTok account (@cricketflyofficial) has reached a significant milestone of 1.4 million followers. The company credits this achievement to the support of their CricketFly and Gamifly communities. Try out the new tracking platform and share your feedback!