Prada Launches August Time Capsule Collection with NFT Drop

**Prada Fine Jewelry** showcases peridot in its **Couleur Vivante** collection, emphasizing the gemstone's unique volcanic origins. The luxury brand describes peridot as: - Born deep in Earth's mantle - Revealed through volcanic eruptions - Featuring a distinctive **golden-green hue** - Glowing with "electric brilliance" Prada positions the ancient gemstone as a **"prism of contrast"** within their jewelry spectrum. The campaign highlights peridot's journey from molten magma to precious jewel. Creative direction comes from **Miuccia Prada** and **Raf Simons**, with campaign creative by **Ferdinando Verderi**. [Discover the collection](https://tinyurl.com/yc46ayva)

**Prada Mode London** concluded its five-day run at Town Hall during Frieze, exploring how audiences gather and engage in the digital age. **The Audience** by Elmgreen & Dragset served as the centerpiece - an immersive cinema installation featuring: - Looped film with sculptural figures in silent observation - **The Conversation** - a solitary café figure connected via video call - Spectators becoming part of the narrative The event examined **visibility and absence** in our hyperconnected world, where attention is fragmented and images overflow. Celebrities including Sadie Sink, Daisy Ridley, Letitia Wright, and Amanda Gorman attended the cultural series. [Discover more](https://tinyurl.com/3d3c4hve)

**Miuccia Prada** and **Raf Simons** presented the Prada Spring/Summer 2026 Womenswear Collection on September 25th at 2 PM CEST. The creative duo continues their collaborative vision for the Italian luxury house, showcasing the upcoming season's women's ready-to-wear designs. This presentation follows Prada's recent Fall/Winter 2025 campaign featuring various talents and their ongoing Galleria bag campaign starring Scarlett Johansson, directed by Yorgos Lanthimos. The collection marks another milestone in the partnership between Prada and Simons, who joined as co-creative director alongside the house's matriarch.

Prada announces its Spring/Summer 2026 Menswear Collection showcase, scheduled for June 22nd at 2 PM CEST. The presentation will be led by creative directors Miuccia Prada and Raf Simons. This follows their successful Fall/Winter 2025 Womenswear Collection presentation held in February, continuing Prada's seasonal fashion calendar. - **Date**: June 22nd, 2025 - **Time**: 2 PM CEST - **Creative Directors**: Miuccia Prada & Raf Simons - **Collection**: Spring/Summer 2026 Menswear

Prada's Fall/Winter 2025 show transforms the Deposito of Fondazione Prada through striking contrasts. The space features industrial metal scaffolding juxtaposed with an elegant carpet by Catherine Martin. The design philosophy reflects the collection's complexity through visual dichotomies: - Raw industrial elements vs refined details - Structural components vs decorative elements This follows Prada's recent cinematic direction, seen in their Galleria collection featuring handcrafted leather rosettes. *The intentional contrast between industrial and luxury elements creates a unique dialogue between space and fashion.*