Base

Base is partnering with Erewhon for a special promotion on July 17th. Get a free custom juice at select Erewhon locations when you download the Base app. Locations offering the promotion: - Manhattan Beach - Studio City - The Grove - Beverly Hills Starting time: 9am on July 17th Not in LA? Shop online at Erewhon's store and pay with USDC on Base for worldwide shipping. *Download Base app to participate*

Base has unveiled a significant expansion of its ecosystem, transforming from a single blockchain into a comprehensive product family: - **Base Chain**: The core blockchain infrastructure - **Base Build**: New developer tools and infrastructure - **@baseapp**: A new platform interface This strategic evolution positions Base to offer a more complete Web3 development ecosystem. The announcement marks what Base calls A New Day One, signaling a fresh chapter in their journey to make onchain development more accessible. [Read the full announcement](https://blog.base.org/a-new-day-one)

Shopify has launched Base Pay integration across its platform, enabling USDC payments for all merchants. Key updates: - USDC payment support rolling out to all Shopify merchants - Premium brands like Erewhon already accepting USDC - 1% cashback offered for USDC payments on Base (US only) This integration represents a significant step in mainstream crypto payment adoption, making USDC transactions available to millions of Shopify stores.

Base has unveiled two key infrastructure products for web3 adoption: - **Base Account**: A universal authentication system that aims to simplify web3 logins across the open internet. This solution addresses the fragmented nature of current blockchain authentication methods. - **Base Pay**: A complementary payment infrastructure that integrates with Base Account, streamlining transactions in the web3 ecosystem. These launches represent Base's strategic move toward creating a more accessible and unified web3 experience for mainstream users. *Key Benefits*: - Simplified authentication - Seamless payments - Cross-platform compatibility Learn more about Base's ecosystem at [base.org](https://base.org)

Base App (@baseapp) is developing an integrated platform that combines multiple web3 functionalities: - Financial transactions and money movement - Portable digital identity management - Decentralized social networking - 24/7 market access - Messaging capabilities The platform builds on open, shared infrastructure, allowing developers to leverage tools created by millions of builders. Base positions itself as a foundation for various building activities: - Application development - Brand creation - Community building - Wealth generation - Creative expression - Business development *Key emphasis*: The platform aims to serve as an all-in-one solution for web3 activities while maintaining an open, builder-focused ecosystem.

Base App (@baseapp) reinforces its commitment to open accessibility, emphasizing that the platform is truly meant for everyone. The announcement highlights two key features: - **Universal Building**: Anyone can develop and create on the platform - **Earn with Posts**: New earning opportunities through @zora integration Users interested in experiencing the platform can [join the beta](http://base.app) to start building and earning from their content.

Base App has launched a public beta featuring integration with Zora, enabling users to monetize their social media posts. The platform demonstrates practical Web3 utility in daily social media interactions. Key features: - Earn from any post functionality - Seamless Zora integration - Open architecture for developers The platform emphasizes accessibility and real-world utility, moving beyond traditional Web3 limitations. [Join the Base App beta](http://base.app)

Coinbase Wallet announces a significant transformation, rebranding to @baseapp. This change marks a shift from a single-player to a multiplayer experience in crypto management. - The update aims to simplify user experience for both newcomers and existing users - New features allow management of multiple on-chain wallets in one unified interface - Focus on social and collaborative elements reflects the inherently multiplayer nature of global economy The rebranding represents Coinbase's strategic move to enhance user engagement and streamline crypto interactions.

Fileverse has launched a decentralized workspace platform on Base, offering secure collaboration tools for web3 teams. - Features include collaborative writing, sketching, and coding capabilities - All content protected with end-to-end encryption - Positions itself as decentralized alternative to Google Workspace and Notion The platform emphasizes onchain collaboration while maintaining security and privacy standards. Users can seamlessly share and collaborate on various file types within the Base ecosystem. **Key Differentiator**: Full decentralization combined with professional-grade workspace tools.

Base is inviting builders in Latin America to create real-world impact through onchain solutions. The initiative aims to foster innovation in various areas: - Onchain voting systems - Decentralized learn-to-earn platforms - Personalized coffee shop experiences This call is part of Base's global 'Base Around The World' buildathon series, which includes regions like Africa, India, and Southeast Asia. The program offers prizes totaling 100 ETH across all regions. Interested builders can start their projects by visiting: https://based-latam.devfolio.co/ *Join the movement to build a global onchain economy that drives innovation and solves local challenges.*