Aave

**PayPal USD (PYUSD) incentives are now active** on the Ethereum Core market, allowing users to earn rewards by supplying the stablecoin. The incentive program is distributed through **Merkl**, a rewards distribution platform. Users can participate by: - Supplying PYUSD to the Ethereum Core market - Earning incentives through the automated distribution system - Accessing rewards via the [Merkl platform](https://app.merkl.xyz/opportunities/ethereum/MULTILOG_DUTCH/0x559bb05b8f019aefd579d5a8d6e307520eb51c1b) This launch expands earning opportunities for PYUSD holders within the DeFi ecosystem, providing additional yield on their stablecoin holdings through lending market participation.

The financial world is undergoing a fundamental shift as traditional systems increasingly adopt blockchain technology. **Key developments:** - Major financial institutions are integrating onchain solutions - Traditional banking services are being rebuilt on decentralized protocols - This represents a structural change rather than a temporary trend The movement suggests that blockchain infrastructure is becoming mature enough to handle enterprise-level financial operations. This transition could reshape how we think about banking, lending, and financial services globally. *This is just the beginning of a larger transformation in global finance.*

**GHO stablecoin** can now be bridged to Ink Network using Chainlink's Cross-Chain Interoperability Protocol (CCIP). - Bridge integration powered by **Chainlink CCIP** infrastructure - Expansion enables GHO access on Ink blockchain - Additional Ink Network features planned for future release **Ethereum limit orders** are now live, allowing users to set conditional trades that execute automatically when price targets are reached. These updates expand GHO's multi-chain presence and enhance trading capabilities for Ethereum users.

**Fintechs are integrating DeFi directly into their platforms** to offer new financial services like saving, payments, and lending. **Aave is enabling this shift** by providing the infrastructure for embedded DeFi solutions. The protocol allows fintech companies to: - Move from standalone apps to backend integration systems - Reduce costs through vertical integration - Capture more onchain money flows - Strengthen customer relationships This approach helps fintechs **scale embedded finance** while reducing dependence on third-party services. [Read the full blog post](https://aave.com/blog/embedded-defi) for technical details on implementation.

Aave has activated **limit orders** on its swap feature, powered by CoW Swap integration. The feature is currently **live on Arbitrum**, with additional networks planned for future rollout. - Users can now set specific price targets for token swaps - Integration leverages CoW Swap's MEV protection technology - Expands Aave's DeFi toolkit beyond lending and borrowing This addition gives Aave users more **trading flexibility** while maintaining the protocol's focus on decentralized finance infrastructure.

**Aave's developer toolkit now supports the Horizon RWA market**, enabling apps to natively offer institutional lending services. **Key capabilities:** - Stablecoin lending to institutional borrowers - RWA collateral-backed borrowing for institutions - Full compatibility with existing Aave API and SDK methods **Easy integration** makes it simple for developers to add RWA functionality to their applications. This builds on Horizon's launch with tokenized U.S. Treasuries and AAA-rated CLOs as active collateral, supported by LlamaGuard NAV's risk-adjusted oracle pricing. [Get started with development](https://aave.com/docs/developers/aave-v3/getting-started/react) | [View Horizon documentation](https://aave.com/docs/developers/horizon)

**Smart money continues to favor Aave** as their go-to DeFi lending protocol. This trend reinforces Aave's position as a **trusted liquidity solution** among sophisticated investors and institutions. The consistent usage pattern suggests: - Strong protocol fundamentals - Reliable yield opportunities - Institutional-grade security Aave's **open-source, non-custodial design** continues attracting discerning users who prioritize transparency and control over their assets.

**Chainlink co-founder Sergey Nazarov** shared insights on the current state and future of stablecoins during a panel discussion at DeFi Summer Day in Cannes. The panel featured: - Sergey Nazarov (Chainlink) - Stani Kulechov (Aave) - Additional DeFi leaders **Key focus areas** included where stablecoins stand today and upcoming developments in the space. The full panel discussion is available on [YouTube](https://www.youtube.com/watch?v=meTagJe_a-Y). **Upcoming Event** DeFi Day del Sur will take place at EFDevcon in Buenos Aires on November 19. Registration details available at [Luma](https://luma.com/defidayBA).

**Aave V3 is now live on Plasma**, a high-performance blockchain designed specifically for stablecoins. **Initial asset support includes:** - USD, USDe, sUSDe - XAUt (gold-backed token) - WETH and weETH The deployment was handled by BGD Labs on behalf of Aave DAO, with comprehensive risk analysis from Chaos Labs and Llama Risk. **Chainlink provides price feeds** for secure operations. Plasma's focus on scalability and stablecoin infrastructure makes it a strategic addition to Aave's multi-chain presence. Supply and borrow caps are detailed in the [governance proposal](https://governance.aave.com/t/arfc-deploy-aave-v3-on-plasma/21494). Users can access the new market through the [Aave app](https://app.aave.com/markets/?marketName=proto_plasma_v3) immediately.

The final vote is currently taking place regarding the Events Funding for the collaboration between Aave Companies and Aave DAO.