ENS Ecosystem Update: frENSday Speakers, ETHGlobal Singapore, and More

**ICANN's new generic Top-Level Domain round opens April 2026**, marking a significant expansion of internet naming infrastructure. **ENS is actively preparing** for this development through three key strategies: - **Brand protection** initiatives to safeguard ENS identity - **Registry partnerships** to expand integration opportunities - **Feature enhancement** to bring more ENS capabilities to traditional domains This preparation builds on ENS's existing work bridging Web2 and Web3 naming systems. The service already allows traditional DNS domains (.com, .org) to function as ENS names through integrations like GoDaddy. **The expansion represents** a major evolution in internet naming infrastructure, potentially creating new opportunities for blockchain-based naming services. Read ENS's full preparation strategy: [ens.domains/blog/post/icann-84-gtld](https://ens.domains/blog/post/icann-84-gtld)

**Enscribe** is making it easier for developers to assign **ENS names** to their smart contracts, giving them human-readable identities instead of complex addresses. **Key Benefits:** - Enhanced user experience through readable contract names - Improved security for Ethereum users - Simplified interaction with smart contracts The initiative is called **Contract Naming Season** and has backing from the ENS DAO and broader Ethereum community. This development extends ENS functionality beyond wallet addresses to include smart contracts, potentially making DeFi and other dApp interactions more accessible to mainstream users.

The Ethereum Name Service (ENS) app has expanded its language support to include Spanish, marking a significant step in global accessibility. This update follows Uniswap's recent multilingual expansion, which now supports seven languages and 18+ currencies. Key updates: - Full Spanish language interface - Available for immediate download - Part of broader Web3 localization efforts Users can access the Spanish version through the standard ENS app interface.

At the recent frENSday event, two significant developments emerged: - Vitalik Buterin emphasized ENS's role as fundamental infrastructure rather than just an application - PayPal/Venmo representative revealed plans for ENS integration, connecting .eth names with traditional payment addresses This follows PayPal and Venmo's official integration of ENS earlier this year, which brought ENS capabilities to millions of users. The ecosystem has grown to include over 11 million cb.id registrations. *Want to learn more about frENSday?* Visit their website for event details and ticket information.

Ubisoft is taking a significant step in gaming identity management with its Captain Laserhawk Universe. The game will move away from traditional usernames and gamertags, instead implementing blockchain-based player identities. - Players will have verifiable onchain identities - Integration marks shift from anonymous gaming handles - Part of broader NFT initiative for Captain Laserhawk shooter This approach aims to create more authentic player experiences and ownership within the game ecosystem.