Yuga Labs sold the Moonbirds NFT IP, along with the Mythics and Oddities collections, to gaming startup Orange Cap Games as part of its refocus on Bored Ape projects.
Under new ownership, Yuga Labs reversed the earlier CC0 decision, restoring exclusive IP rights to Moonbirds and Oddities holders — a move widely praised as correcting PROOF's 2022 licensing change.
Bored Ape Yacht Club creator Yuga Labs acquired PROOF and all its properties, including Moonbirds, Oddities, Mythics and Grails, absorbing the team and planning to integrate Moonbirds into its Otherside metaverse.
PROOF unveiled its $TALONS rewards token, earned by holding/nesting Moonbirds, and revealed the Moonbirds Mythics expansion collection, a 20,000-NFT companion series.
PROOF revealed plans to move Moonbirds art fully on-chain ('in chain') and announced a $50 million Series A led by Andreessen Horowitz (a16z), with participation from Seven Seven Six, True Ventures and others.
Founder Kevin Rose announced the collections would adopt the CC0 public license, placing the art in the public domain and stripping holders of exclusive commercial rights, which drew significant backlash from collectors.
PROOF released Oddities, a 10,000-piece Ethereum companion NFT collection airdropped to nested Moonbirds holders, expanding the Moonbirds ecosystem.
PROOF launched its 10,000-NFT pixel owl PFP collection at a 2.5 ETH mint price; it sold out within 48 hours, generating roughly $281 million in primary and secondary sales and becoming the largest NFT debut at the time.
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