Insomniac partners with Avalanche and Rain on festival fan loyalty
Insomniac, the promoter behind EDC and some of the world's largest music festivals, has partnered with Avalanche and Rain to launch a new fan loyalty program built onchain. The announcement, shared breaking on Avalanche's X account, positions the entertainment world as running on Avalanche's network.
The move extends Avalanche's consumer and fan-loyalty push, pairing festival promoter Live Nation and Insomniac with Rain's payments infrastructure for the loyalty rollout.
Sources
- BREAKING: Insomniac partners with Avalanche and Rain to use a new fan loyalty program. The world of entertainment, built on Avalanche. https://t.co/mF7gW9VFR0x.com ↗
- RT @VanHoVibes: BREAKING: Live nation + Insomniac just announced they’re bringing fan loyalty to avalanche 🔺x.com ↗
- BREAKING: Insomniac, the team behind the world’s largest festivals, brings fan loyalty to Avalanche, in partnership with Rain The world of entertainment, built on Avalanche. https://t.co/QEO3ttLSt5x.com ↗
