At the recent frENSday event, two significant developments emerged:
Vitalik Buterin emphasized ENS's role as fundamental infrastructure rather than just an application
PayPal/Venmo representative revealed plans for ENS integration, connecting .eth names with traditional payment addresses
This follows PayPal and Venmo's official integration of ENS earlier this year, which brought ENS capabilities to millions of users. The ecosystem has grown to include over 11 million cb.id registrations.
Want to learn more about frENSday? Visit their website for event details and ticket information.
At frENSday, @VitalikButerin (aka Vitalik.eth) reminded everyone that ENS isn鈥檛 just an application, it鈥檚 infrastructure. @sptucha from @Venmo / @paypal also revealed how they鈥檙e integrating ENS, bridging .eth names with addresses. A small step, but just the tip of the iceberg.
ENS Introduces Email-Based Registration with Para Integration
ENS has launched a simplified registration process that allows users to create and manage ENS names using just an email address. This new integration, powered by Para, eliminates traditional Web3 onboarding friction. Key features: - Instant wallet creation without seed phrases or downloads - Streamlined ENS name registration - Universal identity usage across applications - No additional setup required for cross-app functionality The update represents a significant step toward making Web3 identity management more accessible to mainstream users. Para's portable wallet system ensures ENS names and associated wallets maintain consistency across different applications.
ENS Represented at United Nations WIPO Event

Key updates from the ENS ecosystem: - ENS General Counsel spoke at UN's WIPO 25th Anniversary event - Nick Johnson discussed V2 upgrade and Namechain L2 rollup on Epicenter podcast - **GoDaddy Integration**: Traditional .com/.org domains can now work with ENS - SheFi.eth launched gasless subnames on Base - Jeff Lau presented ENS future vision at ETHGlobal Taipei - Makoto spoke at Builder Nights Dubai - James John Beck engaged with students at Cornell Blockchain conference - Security features highlighted: gasless renewals and safer transactions - ENS currently hiring for 6 new positions at [ENS Labs](https://www.enslabs.org/jobs)
Builders Day Lights Up Times Square with ENS Identities
In a significant display of web3 adoption, over 2,000 builders gathered at Times Square for Builder's Day, showcasing their ENS (Ethereum Name Service) identities on the iconic billboards. The event demonstrated how onchain identity is evolving: - Verified credentials - Community-driven participation - Public display of web3 identities The @eigenlayer ecosystem played a notable role, highlighting the growing intersection of decentralized finance and public identity verification. This gathering represents a shift toward verifiable trust in public spaces, merging digital identity with physical presence.
ENS App Now Available in Spanish

The Ethereum Name Service (ENS) app has expanded its language support to include Spanish, marking a significant step in global accessibility. This update follows Uniswap's recent multilingual expansion, which now supports seven languages and 18+ currencies. Key updates: - Full Spanish language interface - Available for immediate download - Part of broader Web3 localization efforts Users can access the Spanish version through the standard ENS app interface.