Start in Block Competition Returns with Major Prizes at Paris Blockchain Week

**HELLO Labs has announced a strategic pivot**, transforming into the Killer ecosystem - a trading entertainment platform. **The new structure includes:** - Killer Whales Live for content and attention - Killer Trades and KillerSignals for trader activation - Killer DEX for volume capture - DEX fees funding LP rewards, token buybacks, and treasury This marks a significant shift from HELLO Labs' original entertainment-focused model to a trading-centric platform. The company previously launched a DEX aggregator with 50% of trading fees distributed to founders and the remainder to $HELLO stakers. [Full announcement](https://www.hello.one/news)

HELLO Labs has launched a World Cup-themed trick shot competition with three challenges leading up to the tournament. **Competition Details:** - Film and submit a trick shot video - Community voting determines winners - Total prize pool: 6,000 $HELLO tokens - First 100 participants receive 1,000 $HELLO in free boosts (split among entrants) - Additional 5,000 $HELLO sponsor prize available [Submit your entry](https://hellostudio.fun/campaigns/world-cup-trick-shots)

**A Strategic Shift in Web3 Growth** The Web3 landscape is witnessing a fundamental transformation in how companies create value and plan exits. Following the recent [Sleap.io acquisition](https://x.com/Sandergortjes/status/2041861167732146322), industry leaders are identifying media as the leading exit opportunity for founders in both Web3 and AI sectors. **Key Developments:** - Companies are moving away from attention-driven strategies toward outcome-focused execution - The acquisition demonstrates how media platforms can serve as viable exit paths - Insights drawn from the Killer Whales ecosystem reveal changing market dynamics **Why This Matters:** This shift represents a maturation of the Web3 market, where sustainable business models and clear value creation are replacing hype-driven approaches. For founders building in the space, media integration offers a tangible path to liquidity and scale. Founders, investors, and ecosystem partners should reassess their growth strategies in light of these emerging patterns. The convergence of media, Web3, and AI is creating new opportunities for strategic exits that weren't previously available in the crypto space.

Moonbeam Network and HELLO Labs have announced the participants for their joint accelerator program, welcoming four projects to the cohort: - **Playoutmine** - Gaming project - **N3mus Foundation** - Web3 initiative - **Olderfall** - Blockchain venture - **Kuglesworld** - Digital platform The accelerator aims to help founders transform simple ideas into successful Web3 ventures. The program will provide support, resources, and guidance to these early-stage projects as they build within the Moonbeam ecosystem. This partnership combines Moonbeam's Ethereum-compatible smart contract platform with HELLO Labs' expertise in Web3 entertainment and content creation. The accelerator represents a focused effort to nurture innovation in the blockchain space through structured mentorship and development support.

**Killer Whales Season 2** is now streaming for free on Tubi, the ad-supported streaming platform. **Key Details:** - Produced by HELLO Labs in collaboration with Altcoin Daily and CoinMarketCap - Available to watch at [tubitv.com/series/300019143/killer-whales](https://tubitv.com/series/300019143/killer-whales) - The show previously gained popularity on XUMO streaming service The crypto-focused reality series continues HELLO Labs' strategy of bringing Web3 content to mainstream streaming platforms, making it accessible to both crypto enthusiasts and general audiences without requiring token ownership or wallet connections.