Floor Protocol Pivots from NFT Marketplace to B2B Services
Floor Protocol Pivots from NFT Marketplace to B2B Services
馃攧 NFT Platform Goes Corporate
Floor Protocol (FP), launched in October 2024 as an NFT marketplace, announces a strategic pivot towards B2B services following Reservoir's sunset announcement.
Key updates:
- Increasing corporate interest in NFT sector identified
- Successfully established partnerships between funds and liquidity providers
- New management team onboarded in May 2025
- Resource allocation will be based on trading volume
- Lower-volume collections may no longer accept deposits
Liquidity partners have committed to maintaining minimum requirements during the transition. This positions FP to become one of the first dedicated B2B NFT service providers in the market.
FPv2 launched in October 2024 with the goal of becoming the next-generation NFT marketplace, utilizing hybrid technology to enhance NFT liquidity. Reservoir has been an essential part of our infrastructure, enabling us to aggregate listings from traditional marketplaces and
After much consideration, we鈥檝e decided to sunset Reservoir NFT, the API, and associated services on October 15th, 2025. Thank you to all our customers & partners for your trust and support over the years. 馃У
Floor Protocol Joins Yeti Ventures, Shuts Down Consumer Services
**Floor Protocol** has officially joined **Yeti Ventures' crypto portfolio** as part of its strategic pivot toward corporate-focused services in the expanding Real World Assets (RWA) sector. **Key Changes:** - Web3 consumer services entering planned sunset phase - FPv2 operations will **cease after October 15th** - Liquidity partners maintaining minimum liquidity until deadline **Urgent Action Required:** - FPv1 uToken holders must upgrade tokens immediately - FPv2 token holders should redeem NFTs and exit positions before October 15th **Corporate Success:** The company has facilitated over **$20 million in corporate acquisitions**, validating their B2B approach. Floor Protocol's fractionalization technology will now focus on bridging traditional and digital asset markets through corporate services and RWA solutions. This represents an evolution from consumer-focused NFT fractionalization to enterprise-level asset tokenization services.
Notable Azuki NFT Sale: #5627 Trades for 45 ETH
A significant transaction occurred in the Azuki NFT collection, with Azuki #5627 changing hands for 45 ETH ($118,419.30). The NFT was acquired by collector @mochatheblue, who now owns this piece with a collector's score of 14.5k. This sale represents one of the larger recent transactions in the Azuki ecosystem, indicating continued high-value trading activity in the premium NFT market segment.