Aave Powers Embedded DeFi Integration for Fintech Apps
Aave Powers Embedded DeFi Integration for Fintech Apps
🏗️ Fintechs Go Backend
Fintechs are integrating DeFi directly into their platforms to offer new financial services like saving, payments, and lending.
Aave is enabling this shift by providing the infrastructure for embedded DeFi solutions. The protocol allows fintech companies to:
- Move from standalone apps to backend integration systems
- Reduce costs through vertical integration
- Capture more onchain money flows
- Strengthen customer relationships
This approach helps fintechs scale embedded finance while reducing dependence on third-party services.
Read the full blog post for technical details on implementation.
Fintechs are using DeFi to offer new ways to save, pay, and borrow. Aave is making it possible. We published a blog post detailing how Aave powers embedded DeFi in fintech apps. Read it below ↓
PayPal USD Incentives Now Live on Ethereum Core Market via Merkl
**PayPal USD (PYUSD) incentives are now active** on the Ethereum Core market, allowing users to earn rewards by supplying the stablecoin. The incentive program is distributed through **Merkl**, a rewards distribution platform. Users can participate by: - Supplying PYUSD to the Ethereum Core market - Earning incentives through the automated distribution system - Accessing rewards via the [Merkl platform](https://app.merkl.xyz/opportunities/ethereum/MULTILOG_DUTCH/0x559bb05b8f019aefd579d5a8d6e307520eb51c1b) This launch expands earning opportunities for PYUSD holders within the DeFi ecosystem, providing additional yield on their stablecoin holdings through lending market participation.
🌍 Global Finance Migration
The financial world is undergoing a fundamental shift as traditional systems increasingly adopt blockchain technology. **Key developments:** - Major financial institutions are integrating onchain solutions - Traditional banking services are being rebuilt on decentralized protocols - This represents a structural change rather than a temporary trend The movement suggests that blockchain infrastructure is becoming mature enough to handle enterprise-level financial operations. This transition could reshape how we think about banking, lending, and financial services globally. *This is just the beginning of a larger transformation in global finance.*
GHO Stablecoin Expands to Ink Network via Chainlink CCIP Bridge
**GHO stablecoin** can now be bridged to Ink Network using Chainlink's Cross-Chain Interoperability Protocol (CCIP). - Bridge integration powered by **Chainlink CCIP** infrastructure - Expansion enables GHO access on Ink blockchain - Additional Ink Network features planned for future release **Ethereum limit orders** are now live, allowing users to set conditional trades that execute automatically when price targets are reached. These updates expand GHO's multi-chain presence and enhance trading capabilities for Ethereum users.
**Aave Launches Limit Orders on Arbitrum via CoW Swap Integration**
Aave has activated **limit orders** on its swap feature, powered by CoW Swap integration. The feature is currently **live on Arbitrum**, with additional networks planned for future rollout. - Users can now set specific price targets for token swaps - Integration leverages CoW Swap's MEV protection technology - Expands Aave's DeFi toolkit beyond lending and borrowing This addition gives Aave users more **trading flexibility** while maintaining the protocol's focus on decentralized finance infrastructure.